Wednesday, November 18, 2020

Hugster launched: video postcards made easy at myhugster.com

 I'm excited to announce that I've launched Hugster, which is an online service that makes it easy to design, order and mail video postcards with hosted videos using QR codes and short links. The service provides analytics so that you can see who watched your video, how often and when. 


What is a video postcard? 

A video postcard is a physical postcard that has a QR code and link to a video. Anybody who scans the QR code can watch the movie associated with the card without any logins or passwords. Sure, you could spend an hour making it all yourself, but we make the process super easy.

What are the common uses for a video postcard?

Holiday greeting cards with video

Family videos for seniors in assisted living and nursing homes (staff can scan and play videos for them)

Business marketing postcards with video

Real estate video postcard marketing

Checkout Hugster and design your own video postcard. 

Why use a postcard with a QR code for video?

By using a QR code, you make it easy for anybody to scan and watch the video without needing a login or password. Also, it makes it easier for the sender to track whether the recipient ever even watched the video, which can be helpful if the postcard is being used for any sort of marketing or customer outreach or lead generation. 

How do you scan a QR code?

Although you can use a dedicated QR code app, these days most smartphones and tablets can scan a QR code automatically using just the regular camera app on the device. Just open the camera app and point it at the QR code and you should see a popup or prompt to follow the QR code link to the video postcard. 

Monday, October 5, 2020

omaslist.com directory of senior services ranked by eldercare professionals

 I'm really excited to announce the launch of omaslist. Omaslist is a directory of businesses and service providers for senior citizens, but it's more than just a directory. On omaslist, you can see which companies other senior-serving professionals like and rank the highest. I'd love it if you would visit this site and provide feedback. 

omaslist senior services ranked


Saturday, September 19, 2020

MasteringMedicare Episode 14: Hospice and Secrets of the Hospice Industry publicshed!

In this Mastering Medicare episode we do a deep dive into Hospice with our guest, Cathy Gurson. 


She teaches us everything we ever wanted to know about Hospice. Here are some of the topics we cover:

How do people get referred to hospice
Hospice is covered 100% by Medicare part A
What does hospice cover
How to get Part B medical care covered while under hospice
Hospice reimbursement model
Hospice per diem
Three levels of hospice care
Pier diem changes at the higher levels of care
For profit vs non-profit hospice
Hospice certificate of need requirements
What questions you should ask about when interviewing a hospice
CHAP certification for hospice
Transitioning - what does transitioning mean in the context of hospice?
How to know when a hospice patient is dying
Does hospice pay for food and nutrition
Tube feeding hospice patients
Measuring mean arm circumference (MAC) as a measure of nutritional decline
Who is making the hospice recertification?
Hospice patient’s relationships with their their PCP and hospice medical director
DNR status and resuscitating hospice patients
Most common reasons somebody leaves hospice status
What is the role of PCPs for patients in hospice status
What a PCP can bill for care plan oversight for a hospice patient
Retroactive hospice status changes
What happens if you don’t requalify for hospice recertification?
Graduating from hospice
Video version: https://youtu.be/qat1HZicdrA

Tuesday, March 10, 2020

Mastering Medicare Episode 4: What is Medicare Part D?

Dr. Amy Schiffman and I do a deep dive into Medicare Part D in this episode of Mastering Medicare. Here are the topics we cover:
What is Part D Medicare
Opt in Part D
Premium calculation for Medicare Part D
What is the Medicare Donut Hole?
Medicare Part D Donut Hole
4 stages of Part D
Part D deductible stage: first $435
Part D initial coverage stage: first $4,020, up to 25% of cost of medication
Tiers of medications in Part D
Part D tier 1 medications
Part D stage 3: donut hole, 25% patient responsibility
Part D stage 4: catastrophic stage, copay

What Hospital and Provider CFOs Need to Know About Revenue Cycle Automation

I wrote a post on LinkedIn about healthcare Revenue Cycle automation. I explain that hospital and provider CFOs and CEOs should fully understand and maximize automation of deterministic algorithms before getting involved in artificial intelligence programs.


Friday, March 6, 2020

Mastering Medicare Cheat Sheet

Amy Schiffman and I have created an awesome 1-page Medicare Cheat Sheet. You can get it for free by joining the Mastering Medicare subscriber list.

Here's a sneak peak


Mastering Medicare Episode 3: Part B published

In this riveting episode, Dr. Amy Schiffman and I do a deep dive into Medicare Part B. We cover these topics and more:

  • What is Medicare Part B
  • What services are included in Part B
  • Professional services
  • Part B Physical Therapy
  • Part B Outpatient Labs
  • Part B Outpatient Radiology
  • Does Medicare pay for DME
  • When does Medicare pay for 911
  • Medicare Part B is opt in
  • How much does Medicare Part B cost
  • Medicare Part B monthly premium
  • Medicare covers part only 80%
  • Medicare secondary insurance / Medigap / supplemental
  • Part A vs Part B Physical Therapy
  • Cost sharing for radiology
  • Cost sharing for lab tests under Medicare
  • Medicare limits on lab tests
  • DME
  • How do you order DME, wheelchair, hospital bed in a patient's home
  • 13 month lease to own DME
  • Same and similar DME
  • Parachute same and similar DME
This podcast episode is an absolute must for physicians, APPs, senior-serving professionals, those in the eldercare world, and any body else who wants to understand Medicare Part B better. 


Hugster launched: video postcards made easy at myhugster.com

 I'm excited to announce that I've launched Hugster, which is an online service that makes it easy to design, order and mail video p...